Monthly Archives: May 2009

May 17th, 2009 Systems posted by dmerritts View Comments

7 Ways to Make Twitter an Effective Channel

Twitter can be a very effective distribution channel for providing support and building community. I think there are seven simple methods that can help build out your company’s twitter presence effectively. Create Great Content Make sure that you’re saying things or creating content that’s worth reading. This should be targeted to your core audience and be interesting to read. Content can be links to your blog, interesting things you’re reading, or conversation starters directed to Friend Feed. Whatever you do: Please don’t constantly tweet about your service’s purpose – it’s not interesting or engaging. Keep Tweets Shorter (< 100 Chars) …

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