Monthly Archives: March 2014

March 28th, 2014 Systems posted by dmerritts View Comments

5 Protips for Giving A Great Sales Product Demo

Get to Know Your Audience. First and foremost, you must know who you’re talking with and what role they have in the organization. If there are multiple audiences or roles of a prospect in the room or meeting, make sure that you mediate the demo story line to be inclusive of all three levels: (1) Executives; (2) Decision Makers; (3) Influencers. Tell A Story. Tell Your Prospect’s Story. Understand your prospect’s pain, purpose, and potential. By discussing the pain the prospect is currently facing, you’ll be able to weave those specific use cases into the storyline. Next by understanding the …

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